As a Web Developer Associate, you will play a critical role in balancing increased marketing complexity with limited resources. Your focus will be on driving marketing performance through a deep understanding of digital marketing technologies and tools. You will manage the full lifecycle of marketing campaigns, from inception and execution to tracking and analysis. Your role will involve creating and designing digital marketing ads and promotions, ensuring campaigns are effectively planned and executed.

Key Responsibilities

• Plan, execute, track, and analyze direct marketing campaigns.
• Manage the entire lifecycle of marketing campaigns, from inception to launch and evaluation.
• Analyze the effectiveness of marketing campaigns using ROI calculations.
• Work with technologies such as Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation Studio, Google DV360, and Responsys.
• Ensure marketing campaigns are aligned with business objectives and deliver measurable results.
• Collaborate with team members to solve routine problems and contribute to the overall success of marketing initiatives.
• Adapt to evolving marketing needs and technologies.

Skills and Qualifications

1. Education. Any Graduation.
2. Experience. 1 to 3 years of experience in digital marketing and campaign management.
3. Technical Skills. Familiarity with digital marketing platforms (Salesforce Marketing Cloud, Google DV360, etc.) and email marketing technologies.
4. Soft Skills. Adaptability, problem-solving skills, detail orientation, and the ability to perform under pressure.
5. Client Relationship. Ability to establish strong client relationships and work effectively within a team.
6. Work Schedule. Flexibility to work in rotational shifts as needed.

What We Are Looking For

• A proactive and adaptable individual who can perform well under pressure.
• Strong problem-solving skills and attention to detail.
• Ability to establish and maintain effective relationships with clients and team members.
• Capacity to follow detailed instructions and contribute as an individual contributor within a team setting.

Join us at Accenture to be part of a team that embraces change and drives innovation in marketing technology. Apply today and help us shape the future of marketing operations!