Uploading credentials to Azure

Question

Azure is so complicated. I have tried to use the articles about Azure in this web site but they either don't help or I am just too confused.
 
I am getting the error:

The HTTP request was forbidden with client authentication scheme 'Anonymous'.

The remote server returned an error: (403) Forbidden.

when I try to add a credential to authorize VS to deploy my project to Azure. I am not sure that what I am doing is what I need to do. The attached zip should have a jpeg showing the dialog. When I click on OK in the dialog, I get the error shown above. 
 
I am attempting to publish the project in Cloud Computing: Hello World, Welcome to Cloud Computing by Suthish Nair.