How to show hindi text on page which is retrived from the SQL server

Question

Hi ,
          I have one problem that I am tiring to show some hindi text from the MSsql server  database on a web page. I have a gridview and inside it their is template label where I am showing it. I enter text from anothe web page.

         But When I show it back it appeares like below.

??? ?? ???? ??? ??? ??? ???? ?? ?????? ??????
?? ?
???? ?? ???? ??? ???? ???? ?? ???
? ???? ???? ?? ????? ???? ???


I am using stored procedure approch to store and retrive the text.

Thanks